Based on the case study attached (“Dianrong: Marketplace Lending, Blockchain, and “The New Finance” in China”), answer the following questions:

Question 1) What are the benefits and risks of Dianrong’s diversification strategy?

Question 2) What are some of the challenges faced by Dianrong when considering government regulations? How can Dianrong safeguard itself from the uncertainty around future regulation?

Question 3) How might the company navigate regulatory uncertainty? Would it make sense for a Fintech / Regulator community dialogue? Should the regulator consider a sandbox approach?

Question 4) Is Dianrong being overambitious in its diversification strategy? Which growth strategy should Dianrong look to follow? Where should Dianrong look to invest in for future growth?